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I’ve waited a whole 12 months for another John Lewis Christmas commercial. And again it doesn’t disappoint. Already it’s close to clocking 3 million views on YouTube.

As everyone else is getting in on the act early I may as well say it. Merry Christmas! And enjoy another wonderful commercial from John Lewis that gives the advertising industry a good name.

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 Zulu Alpha Kilo. Very nicely executed. And oh so true.

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